More than 50 million people have access to the Internet, but most are still in the learning period. Every month saw thousands of millions of newcomers and established an online business. Collection of this large, expanding market with the fact that marketing and advertising can be done on the Internet at a fraction of the cost of traditional methods. . . and you have a situation where the potential for online success is not limited. Here is a seven-step guide to ensure that you get cash in this online business.

1. DECIDING WHAT WILL YOU SELL

Opportunities online business opportunities can be divided menkadi two areas: (1) Products (2) Service.

1.1. Product Offering

When you sell a product, you can perform all operations of handling orders, shipping goods, to process payments.

What products sell well in the Internet?

Items that have been regarded as the number one business products of the future. . . INFORMATION.

Examples of information products is a very successful ebook self improvement (financial upgrades, abilities, etc.). If you have knowledge about a particular topic you might consider to write and develop your own product and send via Email.

1.2. Service Offering

One advantage of selling the service is that you can often result in a 'residual' commission - a monthly income over time.

What services are suitable for online marketing?

Like the Internet boom, the most obvious is any service that helps companies use the Internet. A prime example is the web hosting services: web host will provide space to install a web site, tools for managing and technical advice. This is just as one example only, you can develop products and services to find your own IDE.

2. HOW promote it?

2.1. Step Approach

The usual method is to have a brief Classified ads leave the impression the reader sehongga cause of attraction, so he then asked for full details in your sales letter, ideally sent by autoresponder. The purpose of the ad does not try to sell the product - it's just to get people interested in responding.

Because your ad will be competing with dozens or even millions of others in the same publication, you must win to make the title stand out. Use keywords that attract readers like. . . Free, How, You, Money, Secret, etc..

2.2. Using Signature Files

A Signature File is part of the text that you place at the end of the article or email message. Should contain contact details and a brief summary of what your company offers.


3. THAT PLACE promote it?

3.1. Where is a Classified Ad

=> Post Online Service

Major online services such as AOL, CompuServe, Delphi, Genie, Prodigy, MSN has a part to place a classified ad.

=> Ezines (newsletter)

Email ezines is that you can subscribe to the magazine, usually free. Most Ezines ad offers a low cost and also an excellent source for marketing.

=> WWW (World Wide Web)

You can set your ad on a web site free of charge or at low cost.


3.2. Using a Signature in Group Discussions

A discussion group is a group of people with a common interest in particular topics. If you participate in group discussions with useful contributions or other benefits you can add your signature file at the end of your post. Here are examples of discussion groups.

=> Mailing Lists

There are thousands of mailing lists are available on every topic imaginable.

You become a member of a simple mailing list by sending an email message 'subscribe'. You can send the list of messages and distributed automatically to all customers.

=> Newsgroups

Newsgroups (also known as Usenet) are similar to mailing lists, except that you need to access newsgroups with a newsreader online (while posting to mailing lists will be sent to your email box).

=> Services Online Forum

Similar to newsgroups, is usually more controlled and regulated.


3.3. Other place a free ad

=> Newsgroups

Some newsgroups allow ads. Examples are misc.entrepreneur, alt.internet.commerce, alt.make.money.fast.

=> Services Online forums

There is a forum where the ads are acceptable: try to find forums that have sections with titles such as 'Opportunity', 'Marketing', 'Business'.

3.4. Direct Mail

Direct mail is delivery by email of your ad or sales letter to the list of people who are looking for products or services you offer. As can be purchased from a mailing list broker.

4. WORK WITH AUTO-PILOT

Here are some software that can automate your work and reduce the time and money spent online.

4.1. Autoresponders

An autoresponder spends 24 hours a day with enquirers responding to information such as sales letters, price lists, catalogs, order forms.

If you've answered it manually to 100 responses to the ad you will realize the importance of an autoresponder to set up business on the Internet.

4.2. Free Agent (for the newsgroup)

Free Agent is a powerful and easy to use newsgroup readers. It allows you to browse newsgroups both online and offline.

4.3. Navigator (to CompuServe Users)

CompuServe Navigator (CSNAV) allows you to set up a script for navigating CompuServe forums, message delivery and retrieval, download from or upload to the database.

5. SET UP YOUR OWN WEB SITE WEB
Once you have developed a portfolio (ideally) related items you will bring all their information together on your own web site. Website will provide you with the next 24 hours and facilities for people anywhere in the world to obtain free reports about your products or services directly, especially if equipped with automatic answering.

5.1. Consider Design

* Make your site easy as possible

* Do not mess up your page with information that is less important

* Ensure that there is no delay in loading web pages (the major cause of this is a great use of graphics)

5.2. Contents

Make a good first impression with the front page, make it interesting and let it show clearly what your site content. You may only have ten seconds or more to keep the attention of visitors.

Offers free information and useful articles. Make sure that the contents of the site is constantly changing, consider a weekly column instructions and tips.

6. HOW TO PROMOTING YOUR WEB SITE

6.1. Register with search engines

When people are scanning the Internet for a particular product or service they are using 'Search Engine' to feed in a 'keyword' to determine what they are looking for. You can submit your site to search engines is set key words that make up the site, so your site can then appear in the search. There are more than 20 major search engines, some are popular:

Alta Vista, Excite, Infoseek, Lycos, Yahoo, Google, etc..

6.2. Publicity

Now that you have a website you can enter it in your signature and therefore publish

* Every time you send an Email

* When you contribute to group discussions

* When you contribute a post to the Ezine

You can advertise it offline by entering your web address on your company stationery, business cards, letterhead, envelopes etc.

7. BECOME EXPERTS

=> Learn how to find information

Mastering the use of search engines.

=> Learning from other people's work

Studies of other advertisements, other web sites, the other signature files.

=> Study online marketing methods

Visit the newsgroups and forums, and subscribe to mailing lists. You will find a very good marketing tips from Ezines.